Kristina Sfreddo answers some of your common questions about what it means to be a wedding stylist and why you may need one for your big day.
Ok so what does a wedding stylist do?
A wedding stylist designs, plans and sets up/decorates the stylistic elements of your wedding. (florals, furniture, decor , lighting, crockery and flatware choices, colour scheme etc. based on your ideas , likes, dislikes and your unique sense of individual style. We are basically in charge of designing and bringing to life the overall look or style of your day. A good wedding stylist reflects you as a couple in every stylistic choice they make when designing your wedding.
Why should I hire a Wedding stylist?
Many couples hire a wedding stylist because they are struggling to bring all their ideas together to solidify an overall look for their wedding, which then delays their planning (paralysis by analysis!). They may struggle with visualising the day- how will those chairs look with these tables? A stylist will help you come up with a concept /design and from there will assist in sourcing items that will bring the look together.
Most stylists offer a Day-Of option- where they can be hired solely to set up and style your wedding if you are super organised and planning is your jam.
Wedding coordinator vs. Wedding stylist?
The difference between the two can be tricky to clearly define, as there is a cross-over.
At its simplest – a wedding Coordinator is more concerned with all aspects of planning a wedding-from Save the dates, to wedding transport, dress fittings, food and beverage options and day-of logistics and coordination of vendors and staff.
A Wedding stylist is more focused on the styling of the wedding- coming up with a design concept, then sourcing and planning stylistic elements and decorating/setting up/styling on the day. They generally coordinate vendors and staff on the day too.
How do I pick a stylist and make sure that have the same style as me?
A good stylist will be versatile- they should be able to adapt and meet any brief, as a couples personal style preferences are so unique to them. Do your homework- browse instagram and Facebook for stylists whose work resonates with you (making sure their own work is their own), and follow up by checking websites, portfolios and organising to meet with them. Its important that you connect with your stylist and feel that your ideas are being heard!
What is your best tip for helping me style my wedding?
I always encourage clients to make it personal- don’t rely on trends or go with something you feel doesn’t reflect you as individuals or as a couple. Personal elements such as your bevvy of beautiful aunties baking up family recipes for your dessert bar, or hand tied native bouquets foraged from your parents farm add an authenticity and uniqueness to your shindig that you will look back on with warm fuzzy memories, Remember that this is YOUR day!